Branding methods / Prism Digital Print

Branding method / Your guide

Prism Digital Print

Prism Digital Print is a UV-DTF (Direct to Film) process. It uses CMYK + White + Varnish, and the inks used are UV inks that print directly onto film that is cured by a UV light, laminated and applied directly to the object like a sticker. This eliminates the need for heat presses or powders. It is then applied to the surface of the product, creating a vibrant, durable and high-resolution logo on the product.

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Before productionWe review your artwork

See the finished result

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come to life.

Explore the finish, detail and placement on completed products.

Finished Prism Digital Print example

From artwork to finished product

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Details that bring your brand to life.

Prism Digital Print is a UV-DTF (Direct to Film) process. It uses CMYK + White + Varnish, and the inks used are UV inks that print directly onto film that is cured by a UV light, laminated and applied directly to the object like a sticker. This eliminates the need for heat presses or powders. It is then applied to the surface of the product, creating a vibrant, durable and high-resolution logo on the product.

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Prism Digital Print vs. Direct Digital

Compare the finishes and explore the details below. The right choice depends on your product and artwork.

Prism Digital Print

Full-colour direct digital print on a black bottle opener — Direct Digital

Consideration	Prism Digital Print	Direct Digital
How it works	Prism Digital Print is a UV-DTF (Direct to Film) process. It uses CMYK + White + Varnish, and the inks used are UV inks that print directly onto film that is cured by a UV light, laminated and applied directly to the object like a sticker. This eliminates the need for heat presses or powders. It is then applied to the surface of the product, creating a vibrant, durable and high-resolution logo on the product.	Direct digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both full colour and closely matched spot colour branding on flat or slightly curved surfaces.
Advantages	Produces vivid, full colour print with a gloss finish Long-lasting and resistant to scratching and fading Can be applied to most hard surfaces	Ideal for printing dark coloured products as a layer of white ink can be printed under the artwork. Variable data including individual names is available on select products. Dried instantly so products can be shipped immediately.
Considerations	Not suitable for soft or flexible products Some colours cannot be reproduced including metallic and neon/fluorescent colours Minimum detail advised at 0.8mm.	Some colours cannot be reproduced including metallic and neon/fluorescent colours. The size of branding areas is limited on curved surfaces. Larger print areas can be more expensive.

Guide only. Product suitability, print areas and colour options vary; we’ll confirm these for your selected item.

Before you order

Good artwork makes
a great finish.

We’ll check the product, available branding area and your artwork before production.

Artwork requirements

Artwork can be supplied in either vector or bitmap format.
Supplied bitmaps must be higher than 300DPI resolution at the actual print size.
Fonts are advised to be converted to outlines/objects to avoid font conflicts.

Artwork reviewed by our teamPlacement and colours checkedMockup before production

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